SNKRS Release Date Announced: Jacquemus x Nike Air HumaraRelease: 10 September 2022
News on this release was originally published on June 15, 2022
Update June 28, 2022: Miss out on the Jacquemus x Nike Air Humara drop today? Understandable – according to the brand, over 500,000 people were trying to cop the collection. You'll have another shot at 'em, but it'll be a while: they'll be touching down on Nike SNKRS come September 10.
After Jacquemus founder Simon Porte Jacquemus revealed his brand's Air Humara colabs with Nike earlier in the week, official images of both pairs have surfaced! The titans of tiny handbags and behemoths of branded bucket hats clearly have a way with footwear as well – their duo of Humaras feature both rich colour schemes and plenty of special details, some of which are drawn from other classic Swoosh models!
A luxurious lifestyle aesthetic replaces the standard off-road ruggedness on the Air Humara's upper, which swaps out its standard textile construction in favour of supple leathers and shaggy suedes. Branding is largely kept to a minimum, with small metallic gold Swooshes placed on the quarter panels plus debossed Jacquemus hits on the tongue and heel, an embossed logo on the rugged outsole and a stamped insole graphic. From a colour standpoint, the colab is dressed in either brown, tan and pink or white, tan and brown.
If you're a detail-oriented type of sneaker lover, you probably noticed that the Jacquemus x Nike Air Humara also borrows details from some other classic Swoosh silhouettes. The fabric overlays on the midfoot and heel are a nod to the Pocketknife, a late 1990s Nike ACG favourite, while the eyestay system and toebox overlays are more than a little bit inspired by the Air Max 95. It's almost like getting three kicks in one!
Expect the Jacquemus x Nike Air Humara collection to release as part of Jacquemus' wider 'Le Paper' collection on June 28, and stay tuned for info on an official retail price.
